Top 5 Music and Audio Apps in New Zealand Q4 2023

In the fourth quarter of 2023, the top 5 music and audio apps in New Zealand displayed notable performance trends across downloads, revenue, and active user metrics. Here’s a detailed look at their performance based on data from Sensor Tower.

Spotify: Music and Podcasts saw a steady increase in weekly revenue, peaking at approximately $16.2K in late November. Weekly downloads fluctuated, reaching a high of around 11.5K in the final week of December. The app maintained a robust user base with weekly active users peaking at about 1.3M in late November.

Pocket FM: Audio Series experienced a rise in weekly revenue, hitting a peak of around $5.2K in mid-December. Weekly downloads showed a downward trend, falling to approximately 1.6K by the end of December. Weekly active users peaked at around 6.4K in early December before seeing a slight decline towards the end of the quarter.

SoundCloud: Play Music & Songs had a consistent increase in weekly revenue, reaching about $8.6K in the final week of December. Weekly downloads remained relatively stable, with a slight peak at around 2.1K in late December. The app’s weekly active users saw a slight increase, peaking at approximately 114K in the last week of December.

Ultimate Guitar: Chords & Tabs showed a steady rise in weekly revenue, peaking at around $4.8K in the final week of December. Weekly downloads remained stable, with minor fluctuations, reaching around 655 in the last week of December. The app's weekly active users hovered around 4.5K throughout the quarter.

Apple Music displayed a gradual increase in weekly revenue, peaking at about $1.6K in mid-December. Weekly downloads remained consistent, with a minor peak at around 470 in the last week of December. The app’s weekly active users remained stable, averaging around 3.4K throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, please visit Sensor Tower.